What’s on the site, by practice
Pages from the crawl, grouped. Words are visible text. Visits from Ahrefs.
| Group | Pages | Words per page | Last updated | Visits / mo |
|---|---|---|---|---|
| Vehicle crash pages | 9 | 655 | same date on every page | 62 |
| Firm pages (home, about, contact) | 7 | 1,545 | same date on every page | 872 |
| Injury and liability pages | 7 | 607 | same date on every page | 169 |
| Lawyers and staff | 6 | 317 | same date on every page | 3 |
| Medical malpractice and birth injury | 2 | 724 | same date on every page | 69 |
| Personal injury hub | 1 | 896 | same date on every page | 3 |
Searches your competitors win and you don’t
Arizona searches where at least two competitor firms rank in the top 20 and you’re absent.
| Search | Searches / mo | Difficulty | Who ranks (position) |
|---|---|---|---|
| tucson car accident lawyer | 700 | 25 | karnaslaw (3), zaneslaw (4), lambergoodnow (6), hollingsworthlaw (10) |
| tucson motorcycle accident lawyer | 450 | 1 | hollingsworthlaw (1), karnaslaw (1), lambergoodnow (1), mercaldo (1) |
| tucson truck accident lawyer | 350 | 0 | azinjurylaw (1), hollingsworthlaw (1), karnaslaw (1), mercaldo (1) |
| car accident attorneys tucson | 350 | 3 | karnaslaw (2), azinjurylaw (7), lambergoodnow (8) |
| car accident lawyers tucson | 250 | 24 | lambergoodnow (3), karnaslaw (6), zaneslaw (7), hollingsworthlaw (11) |
| wrongful death attorney tucson | 200 | 0 | azinjurylaw (1), hollingsworthlaw (3), mercaldo (4), lambergoodnow (5) |
| motorcycle accident attorney tucson | 200 | 0 | zaneslaw (1), hollingsworthlaw (3), karnaslaw (9) |
| accident lawyers tucson | 150 | 22 | zaneslaw (4), karnaslaw (5), lambergoodnow (8), hollingsworthlaw (9) |
| tucson accident attorney | 150 | 34 | zaneslaw (3), lambergoodnow (6), karnaslaw (8), hollingsworthlaw (9) |
| tucson truck accident case | 150 | 0 | azinjurylaw (1), karnaslaw (3), mercaldo (5), accidentjustice (9) |
| best car accident attorney tucson | 150 | 14 | zaneslaw (4), karnaslaw (7), lambergoodnow (8), hollingsworthlaw (9) |
| tucson car accident attorneys | 150 | 24 | zaneslaw (2), karnaslaw (5), lambergoodnow (6), hollingsworthlaw (8) |
| auto accident lawyer tucson | 150 | 25 | zaneslaw (2), karnaslaw (5), lambergoodnow (7), hollingsworthlaw (10) |
| malpractice lawyer tucson | 150 | 43 | mercaldo (5), azinjurylaw (6), hollingsworthlaw (7), lambergoodnow (10) |
| tucson product liability attorney | 150 | 0 | hollingsworthlaw (2), accidentjustice (7), karnaslaw (11) |
| tucson product liability lawyer | 150 | 0 | hollingsworthlaw (3), accidentjustice (7), karnaslaw (11) |
| tucson brain injury lawyer | 150 | 0 | mercaldo (1), hollingsworthlaw (5), azinjurylaw (6) |
| tucson birth injuries lawyer | 150 | 0 | hollingsworthlaw (1), mercaldo (5), azinjurylaw (6) |
The blog
355 posts. 171 are rewritten crash news from 2020. The rest are safety tips and legal explainers, mostly short.
Posts by year last modified.
What to do with it
- Keep the posts that earn visits or AI citations“Gotcha surprise evidence” is cited by Google’s AI. Keep, date and sign those.
- Noindex the crash-news rewritesAnd stop publishing them.
- Write two a month from intake callsReal questions Tucson clients ask, answered by Leighton Jr.
The content plan
Eight moves, biggest first. Each rewrite opens with a two-line answer, then the Arizona rules, then the verdicts and the call.
| Move | Page | Search it targets | Searches / mo |
|---|---|---|---|
| Rewrite | /personal-injury/auto-accidents/ | tucson car accident lawyer | 700 |
| Rewrite | /personal-injury/motorcycle-accidents/ | tucson motorcycle accident lawyer | 450 |
| Rewrite | /personal-injury/truck-accidents/ | tucson truck accident lawyer | 350 |
| Rewrite | /personal-injury/wrongful-death/ | wrongful death attorney tucson | 200 |
| Rewrite | / | personal injury lawyer tucson | – |
| Rewrite | /personal-injury/medical-malpractice/ | medical malpractice lawyer tucson (already AI-cited) | – |
| New | /case-results/ (one page per major verdict) | tucson car accident verdict | – |
| Remove | 171 crash-news posts | noindex, then retire | – |